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SELLER SERVICES GUARANTEE
Our Associates are committed to provide you with the following services to
help sell your property. This Coldwell Banker Seller Services Guarantee is the
commitment that Coldwell Banker and your Coldwell Banker Sales Associate will
perform the services stated below as part of the exclusive listing agreement on
your property
1. AGENCY ALTERNATIVES
We will review the agency alternatives and representations that are available
to you and to potential buyers- Seller Agency, Buyer Agency and Disclosed Dual
Agency. The representation of your interests and my role as your agent for the
different agency relationships, will be thoroughly presented to you for your
consideration.
2. MARKETING ACTION PLAN
We will present to you a custom Marketing Action Plan- A formal written plan
for marketing your property. This may include an open house to be conducted when
appropriate and as agreed to in advance with you.
3. COMPETITIVE MARKET ANALYSIS
We will provide you with a current Competitive Market Analysis, and will
assist you in determining the most effective list price for your property.
4. FINANCING ALTERNATIVES
We will show you various financing alternatives for buyers of your property,
and discuss the likely impact of each alternative on your sale.
5. ESTIMATED
PROCEEDS
We will furnish you with an estimate of the proceeds you can expect from the
sale of your property.
6. HOME ENHANCEMENT
We will develop a plan to enhance your property’s ability to attract buyers,
as described in the Coldwell Banker Home Enhancement Guide.
7. COLDWELL BANKER ACTION TEAM
We will present your property to the Coldwell Banker sales team. I will share
with you the team’s review and recommendations to help you realize to best price
obtainable for your property.
8. PROMOTION TO OTHER BROKERS
We will promote your property to other reputable, professional brokers and
sales associates in the area.
9. MULTIPLE LISTING SERVICE
We will prepare a plan for your property to appear in the local Multiple
Listing Service. The information will be submitted by the date we have selected
for the property’s debut on the market to achieve maximum impact.
10. PROPERTY INFORMATION
We will make information on your property available to local and out-of town
buyer prospects. Additional copies will be available for sales associates and
prospective buyers at your property.
11. DIRECT MARKETING
We will distribute promotional materials on your property to key market areas
to attract potential buyers.
12. COLDWELL BANKER SIGN
We will place a Coldwell Banker FOR SALE sign on your property, to help
generate calls to our office from prospective buyers.
13. ADVERTISING
We will review with you our advertising program including Coldwell Banker
Online, our World Wide Web site designed to generate buyer prospects for your
property.
14. SELLER DISCLOSURE
We will present your written disclosure regarding the condition of your
property to buyer prospects to assist them in preparing an offer. You will keep
me informed of any changes in the property and keep the information current on
the disclosure form.
15. HOME
WARRANTY
We will provide you with information regarding a warranty on the operating
systems of your house, to increase the marketability of your property and help
reduce your liability to the buyer.
16. MARKETING ACTIVITY REPORT
We will provide you with a Marketing Activity Report on a regular basis to
keep you informed of competitive market conditions, buyer activity, and the
actions we have taken to market your property.
17. HOMEFINDING PROCESS
We will review with you the Best Buyer Guidebook to acquaint you with the
home finding process that buyers are most likely to follow, including financial
qualification, property selection, financing options and closing process.
18. QUALIFYING
BUYERS
We will ask financial qualifying information on all buyers submitting a
purchase offer. Our goal will be to pre-qualify or pre-approve the buyer through
a reputable lender.
19. PURCHASE OFFERS
We will review all purchase offers as they are presented, and we will
negotiate on your behalf to reach a purchase agreement with terms that are
favorable and protective for you.
20. CLOSING THE SALE
We will monitor and inform you of the progress of the transaction, including
the satisfaction of all contingencies and conditions during the entire
transaction.
21. AFTER-SALE SERVICE
We will contact you after the closing to follow up on any remaining details
or service needs.
22. RELOCATION
ASSISTANCE
We will provide you with details about our relocation and referral services,
which are available to you at no cost, regardless of where you are moving.
Should Coldwell Banker not perform the services as stated above, you are
entitled to terminate the exclusive listing agreement on your property. Please
keep in mind that various state and local regulations and practices may restrict
some services. Written termination notice must state reason(s) for termination
and must be presented by you in person to the Office Manager. You also agree to
provide Coldwell Banker with an opportunity to correct the situation within a 24
hour period following the delivery of the termination notice. If the exclusive
listing agreement with you is terminated, the termination provisions of the
exclusive listing agreement shall apply.
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BUYER SERVICES GUARANTEE
Our Associates are committed to provide you with the following services to
help sell your property. This Coldwell Banker Seller Services Guarantee is the
commitment that Coldwell Banker and your Coldwell Banker Sales Associate will
perform the services stated below as part of the exclusive listing agreement on
your property.
1. BUYER COUNSELLING SESSION
We will conduct a buyer counseling session to discuss your needs and goals,
and to plan the search for your property.
2. BUYER AGENCY ALTERNATIVES
We will discuss agency alternatives for you and the sellers.
3. BUYER REPRESENTATION AGREEMENT
We will present and explain to you the representation agreement and the
special services and benefits it offers.
4. BEST BUYER
GUIDEBOOK
We will provide you with a copy of the Best Buyer Guidebook and explain how
you can use it as a road map through the home-buying process.
5. FINANCING PRE-QUALIFICATION
We will offer to arrange a pre-qualification or pre-approval appointment with
a reputable lender to identify your range of affordability and to increase your
negotiating strength.
6. COLDWELL BANKER TEAM SEARCH
We will present your property-search criteria to the Coldwell Banker sales
team. Our goal is to present you, when possible, with properties as they debut
or before they appear on the open market.
7. PROPERTY SHOWING
We will show you properties that meet the criteria you have selected.
8. PROPERTY EVALUATION
We will discuss the positive and negative features of a property that may
affect its value and future resale.
9. PROPERTY DISCLOSURER
We will review with you all inspection reports and other documents pertaining
to the condition of the property and disclose all physical defects of the
property that are known to us.
10. REVIEW OF WRITTEN SELLER DISCLOSURE
We will thoroughly review with you the seller’s written disclosure statement
to enable you to accept or specify the remedy for each fault disclosed. Remedies
for any disclosed faults should be addressed in the offer to purchase.
11. APPRAISAL CONTINGENCY
We will explain to you the option of an appraisal contingency.
12. HOME WARRANTY
We will explain to you the option of a home warranty plan to reduce your risk
of repair when purchasing a property.
13. BUILDING & TERMITE INSPECTIONS
We will recommend that you obtain professional building and termite
inspections.
14.ESTIMATE OF FUNDS REQUIRED
We will provide you with a preliminary estimate of closing costs and down
payment requirement anticipated in the transaction.
15. OFFER PREPARATION
We will prepare a written offer of the property you choose to purchase, with
terms approved by you.
16. BUILDING & TERMITE INSPECTION REMEDIES
We will work with you to request the Seller to remedy the items you specify
after your review of the building and termite inspection reports as your Offer
to Purchase specifies.
17. NEGOTIATION STRATEGY
We will prepare a negotiation strategy for the property you have selected,
including a written Competitive Market Analysis and advice on the initial price
and terms to offer where permitted.
18. OFFER
PRESENTATION
We will endeavor to present your purchase offer directly to the seller in the
presence of the listing associate.
19. WALK-THROUGH
We will accompany you on a walk-through of the property (if one is provided
for in the sale contract) before closing, and we will assist you in dealing with
any problems discovered during the walk-through.
20. CLOSING THE SALE
We will monitor and inform you of the progress of the transaction, including
the satisfaction of all contingencies and conditions during the entire
transaction.
21. AFTER-SALE
SERVICE
We will contact you after the closing to follow up on any remaining details
or service needs.
22. SERVICE SATISFACTION SURVEY
We will provide you with a confidential opportunity to give an evaluation of
our services.
Should Coldwell Banker not perform the services as stated above, you are
entitled to terminate the exclusive listing agreement on your property. Please
keep in mind that various state and local regulations and practices may restrict
some services. Written termination notice must state reason(s) for termination
and must be presented by you in person to the Office Manager. You also agree to
provide Coldwell Banker with an opportunity to correct the situation within a
24-hour period following the delivery of the termination notice. If the
exclusive listing agreement with you is terminated, the termination provisions
of the exclusive listing agreement shall apply.
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